THE LITTLE PILOT

Samsung Regional

REGIONAL CREATIVE DIRECTOR
COPYWRITER

MALAYSIA'S FIRST EVER WIN ON A REGIONAL SAMSUNG PITCH.  

A Regional Samsung Campaign on STEM education that was pitched amongst various Leo Burnett offices. 

As the Creative Lead of this project, we managed to win the pitch and as a result, I was appointed Regional Creative Director of the project by Global Headquarters, overseeing the creative work from 5 different markets in the region.